There is nothing better than being number one. Coming in second, whether in life, love, or in Google, is meaningless. Now that we’re in the year 2016, you have to make sure that you’re gunning for the top spot for your website. For years, Search Engine Optimization has been the best way to achieve this. With the Internet’s continuous growth, there’s no possibility of that ever changing.
Now is the time to keep your eyes focused on the ultimate prize. Getting your site on top of the rankings and be the first website that a user clicks after doing a search are the best way to be successful online this year. Of course, being that the ultimate prices is extremely lucrative, every digital expert, marketer and online business will be gunning for it as well. There are many tips and tricks out there than can guarantee Search Engine Optimization success. Whether you’re a veteran in online marketing or still just a novice looking to make a break in the industry, these tips and tricks are imperative to your SEO success.
When it comes to SEO, marketing experts, bloggers and entrepreneurs always want to know two fundamental things. These are:
1. How can I significantly increase my website traffic?
2. How do I make myself safe from Google’s pet animals, such as Hummingbird, Penguin and Panda?
Getting on top of search engine rankings without getting penalized doesn’t have to be an extremely daunting task. In fact, there are many ingenious ways to come out on top of Google. It is possible to achieve success. However, you need to be ready to do the legwork required. Keep in mind that this is not a quick shot to the top. This endeavor will take a considerable amount of time and patience. There will be no overnight success here.
Let’s go ahead and check out some SEO techniques that will ensure online ranking success this 2016:
Optimize your Website with Mobility in Mind
Mobile devices and Apps are what most people are into today. Optimizing your website for the mobile user makes it not only user-friendly, but also Google-friendly. To maintain a high rank in search engine results, make sure to implement a strategy with the mobile user in mind. Responsive design and mobile apps are extremely crucial to your success. Also, Google has also stated during one of their events that they love responsive design since it exudes the feeling that it has the customer at heart.
Don’t Leave out other Search Engines like Yahoo and Bing
We all know that when it comes to search engines, Google is top dog. Getting a high website rank in Google has always been everybody’s main goal. However, you also need to think out of the box that is Google. A very famous search engine Google may be, one cannot deny the fact that there are still people who are faithful to the search engines of old; Yahoo and Bing. Don’t sacrifice your rankings in these two search engines just so that you can get a high rank in Google alone. By focusing on Google alone, you’re alienating other potential customer base, which is something you don’t want to do if you want to be successful.
Mind your Keywords
For search engine optimizers, keyword will always be a mainstay. As website developer, programmer, SEO expert or website owner, you need to make sure that you are doing keyword research robustly. You need to have a deeper understanding of people’s buying habits, their online search habits, purchase patterns and traffic patterns. Doing these will significantly help you laser-target the right customer for your business. Using the right keywords at the right time always guarantees success.